777h Privacy Policy
— How We Handle Your Data

1 Definitions

The following terms carry the meanings set out below throughout this Privacy Policy:

• "Personal Data" means any information that relates to an identified or identifiable natural person, including name, mobile number, national identity number, device identifiers, and financial account references.
• "Processing" means any operation or set of operations performed on Personal Data, including collection, storage, use, disclosure, adaptation, and deletion.
• "Data Subject" means the individual to whom Personal Data relates — in the context of this Policy, primarily registered 777h players.
• "Data Controller" means the entity that determines the purposes and means of processing Personal Data, being 777h as described in Section 2.
• "Data Processor" means a third-party service provider that processes Personal Data on behalf of 777h under a data processing agreement.
• "KYC" means Know Your Customer — the identity and age verification procedures required under 777h's licensing obligations.
• "Cookies" means small data files placed on your device when you access the 777h platform, used to recognise returning users, maintain session state, and support analytics functions.
• "Consent" means a freely given, specific, informed, and unambiguous indication of agreement to the processing of Personal Data for a stated purpose.

2 Data Controller

2.1 777h acts as the Data Controller in respect of all Personal Data collected from players and prospective players through the 777h platform at 777h.bid. As Data Controller, 777h determines the purposes for which your Personal Data is collected and the means by which it is processed.

2.2 777h processes Personal Data under the requirements and oversight of its international gaming licence, which imposes binding data protection obligations as a condition of licence validity.

2.3 Where 777h engages third-party service providers to process Personal Data on its behalf — for example, payment processors, identity verification providers, and game technology suppliers — those entities act as Data Processors, bound by data processing agreements that restrict their use of your data to the specific service being provided to 777h.

2.4 For all data-related enquiries, requests to exercise your rights, or privacy complaints, please contact the 777h support team via in-platform live chat or at the support email address displayed on the platform.

3 Personal Data We Collect

3.1 777h collects the following categories of Personal Data in connection with the operation of player accounts and the provision of gaming services:

3.2 777h does not collect or store sensitive personal data categories such as biometric data, health information, or religious or political views, except where expressly required by regulatory obligation (for example, if source-of-funds documentation references a profession).

3.3 Financial instrument credentials — including JazzCash PINs, bank passwords, and card CVV numbers — are never collected or stored by 777h. Payment transactions are processed through secure third-party payment gateways using tokenised transaction references only.

4 How We Collect Your Data

4.1 777h collects Personal Data through the following means:

• Direct provision by you: Data you supply when registering, completing KYC, making deposits or withdrawals, contacting support, or updating account settings.
• Automated technical collection: Data collected automatically when you access the platform, including IP addresses, device identifiers, browser data, and session activity logs generated by platform analytics and security systems.
• Payment providers: Transaction confirmation and reference data provided by JazzCash, EasyPaisa, HBL, UBL, and Meezan Bank in connection with processed deposits and withdrawals.
• Identity verification providers: Verification status and identity match data returned by third-party KYC and document verification services engaged by 777h to fulfil its licensing obligations.
• Fraud and risk intelligence: Risk scoring signals and device fingerprint data from third-party fraud detection services used to protect players and the platform from fraudulent activity.
• Cookies and similar technologies: Data collected via cookies, session tokens, and similar tracking mechanisms as described in Section 8 of this Policy.

5 Purposes & Legal Basis for Processing

5.1 777h processes Personal Data only for defined, lawful purposes. The primary processing activities and their legal bases are as follows:

• Account creation and operation — Necessary for the performance of the contract between you and 777h (your account agreement).
• Payment processing and financial record-keeping — Necessary for the performance of contract and for compliance with financial record-keeping obligations under our licensing framework.
• Identity and age verification (KYC) — Necessary for compliance with 777h's legal obligations under its gaming licence, which mandates KYC procedures and age verification of all players.
• Fraud prevention and anti-money laundering (AML) monitoring — Necessary for compliance with regulatory obligations and in the legitimate interest of 777h and other players to prevent financial crime and protect platform integrity.
• Responsible gaming monitoring — Necessary for compliance with our licensing obligations and in the legitimate interest of player protection.
• Customer support provision — Necessary for the performance of the contract and in the legitimate interest of 777h to maintain service quality.
• Platform security and fraud detection — In the legitimate interest of 777h and its players to maintain a secure gaming environment.
• Marketing communications — Based on your consent, where provided, and subject to your right to withdraw that consent at any time (see Section 13).
• Legal compliance and regulatory reporting — Necessary for compliance with 777h's legal obligations, including licence conditions and regulatory reporting requirements.

5.2 Where 777h relies on Consent as a legal basis for processing, you are entitled to withdraw that consent at any time by contacting the support team or updating your account communication preferences. Withdrawal of consent does not affect the lawfulness of processing carried out before withdrawal.

6 Data Sharing & Disclosure

6.1 777h does not sell, rent, or commercially trade your Personal Data to third parties for their own use. Data is shared externally only in the circumstances described in this section.

6.2 Service Providers (Data Processors): 777h shares Personal Data with third-party service providers engaged to deliver specific platform functions, including:

• Payment processing partners (JazzCash, EasyPaisa, bank transfer processors) — for transaction execution and reconciliation;
• Identity verification and KYC technology providers — for document verification and identity matching;
• Fraud detection and risk intelligence services — for transaction scoring and account risk assessment;
• Game technology suppliers — to the limited extent necessary for account and session data required to support live casino and game functionality;
• Cloud infrastructure and hosting providers — for secure platform hosting and data storage;
• Customer support technology providers — for live chat and ticketing systems.

All such service providers are bound by data processing agreements that restrict their use of your Personal Data to the specific service being provided and prohibit them from using your data for any independent purpose.

6.3 Regulatory and Legal Disclosure: 777h may disclose Personal Data to regulatory authorities, law enforcement agencies, or other government bodies where required by law, by a valid court order, or by the conditions of its gaming licence. Such disclosures are made to the minimum extent required to comply with the applicable legal obligation.

6.4 Business Transfers: In the event of a merger, acquisition, restructuring, or sale of all or part of 777h's business, Personal Data held by 777h may be transferred to the acquiring or successor entity. Affected players will be notified in advance of any such transfer and the Privacy Policy of the successor entity will be disclosed.

6.5 777h will never disclose your Personal Data to other players, third-party marketers, or any party not described in this section.

7 International Data Transfers

7.1 As a platform operating under an international gaming licence, 777h and certain of its third-party service providers may process Personal Data in countries outside Pakistan. Where such international transfers occur, 777h takes steps to ensure that your Personal Data is afforded an equivalent level of protection to that provided under our licensing jurisdiction's data protection framework.

7.2 International transfers to third-party processors are governed by data processing agreements that include appropriate safeguards for the protection of transferred Personal Data, such as standard contractual clauses or equivalent instruments recognised under applicable data protection frameworks.

7.3 By registering with 777h, you acknowledge that your Personal Data may be transferred to and processed in countries outside Pakistan in the circumstances described in this section.

8 Cookies & Tracking Technologies

8.1 The 777h platform uses cookies and similar tracking technologies to enable essential platform functions, maintain your login session, recognise returning players, and gather aggregate analytics data used to improve the platform experience.

8.2 The categories of cookies used by 777h are as follows:

• Strictly Necessary Cookies: Essential to the operation of the platform — including session authentication tokens, security cookies, and load-balancing cookies. These cannot be disabled without disrupting your ability to use the platform.
• Functional Cookies: Store your preferences such as preferred language and display settings to improve your experience on return visits.
• Analytics Cookies: Aggregate, anonymised data on how players navigate the platform — used internally to identify areas for improvement. No individual player is identified through analytics data.
• Security and Fraud Prevention Cookies: Device fingerprinting and session integrity tokens used to detect and prevent fraudulent activity and unauthorised account access.

8.3 777h does not use advertising or retargeting cookies that track your activity across third-party websites for marketing purposes.

8.4 You may manage cookie preferences through your browser settings. Note that disabling strictly necessary cookies will impair your ability to log in and use the platform. Browser-level cookie management does not affect data collected through other means described in Section 4.

9 Data Retention

9.1 777h retains Personal Data for as long as necessary to fulfil the purposes for which it was collected, subject to the minimum retention periods required by our gaming licence and applicable regulations.

9.2 The principal retention periods applied by 777h are:

• Account and identity data: Retained for the duration of the account and for a minimum of five years following account closure, as required by anti-money laundering record-keeping obligations under our licensing framework.
• Transaction and financial records: Retained for a minimum of five years from the date of the transaction, as required by financial record-keeping obligations.
• Gaming and betting history: Retained for the duration of the account and for a minimum of five years following closure, to support potential dispute resolution and regulatory audit.
• KYC documentation: Retained for the duration of the account and for a minimum of five years following account closure.
• Support communications: Retained for three years from the date of communication, or longer where relevant to an ongoing dispute or regulatory matter.
• Technical and security logs: Retained for twelve months from generation, or longer where relevant to an ongoing security investigation.

9.3 Following the expiry of the applicable retention period, Personal Data is securely deleted or anonymised in a manner that prevents recovery or re-identification.

10 Security Measures

10.1 777h implements a comprehensive range of technical and organisational security measures to protect your Personal Data against unauthorised access, disclosure, alteration, or destruction. These measures include:

• 256-bit SSL/TLS encryption applied to all data transmitted between player devices and 777h servers;
• Encryption of Personal Data stored in 777h databases, with encryption keys managed separately from stored data;
• Tokenisation of payment references — 777h stores tokenised payment references, not actual payment credentials;
• Multi-factor authentication (OTP) for player account access, with additional verification required on unrecognised devices;
• Role-based access controls restricting employee access to Personal Data to those with a demonstrated operational need;
• Regular internal and third-party security audits and penetration testing of platform infrastructure;
• A documented incident response plan for the detection, containment, and notification of data security events;
• Employee data protection training and confidentiality obligations for all staff with access to player data.

10.2 While 777h takes extensive precautions to protect your Personal Data, no internet-based platform can guarantee absolute security. You share responsibility for account security by maintaining a strong, unique password, protecting your registered mobile number from compromise, and logging out of sessions on shared devices.

10.3 If you believe your 777h account has been compromised, contact the support team immediately via in-platform live chat. 777h can temporarily freeze your account to prevent further unauthorised access while the situation is investigated.

11 Your Data Protection Rights

11.1 Subject to applicable law and the limitations imposed by 777h's regulatory obligations, you hold the following rights in relation to your Personal Data held by 777h:

11.2 To exercise any of the above rights, contact the 777h support team via in-platform live chat or the support email address displayed on the platform. 777h will respond to all valid rights requests within 30 calendar days of receipt, and may request identity verification before processing a rights request to protect against third-party access to your data.

11.3 Certain rights are subject to limitations where processing is required for compliance with legal obligations or is otherwise permitted by law. Where 777h is unable to fulfil a request in full, it will explain the reasons and the extent to which the request can be accommodated.

12 Children & Minors

12.1 777h is strictly prohibited to individuals under the age of 21. We do not knowingly collect, process, or retain Personal Data from individuals under the age of 21. Age verification is enforced at the point of registration and again at the point of withdrawal through KYC procedures.

12.2 Where 777h discovers that Personal Data has been collected from an individual under the age of 21, that data will be deleted immediately, the associated account will be closed, and any funds will be returned to the source payment method.

12.3 If you believe an individual under the age of 21 has registered with 777h, please contact the support team immediately via in-platform live chat so that the matter can be investigated and addressed promptly.

12.4 777h employs age-gate mechanisms and age verification procedures consistent with the requirements of its gaming licence to minimise the risk of underage access to the platform.

13 Marketing Communications

13.1 Where you have provided consent, 777h may send you promotional communications relating to platform offers, bonus promotions, and gaming products via SMS to your registered Pakistani mobile number.

13.2 You may withdraw consent for marketing communications at any time by:

• Updating your communication preferences in your 777h account settings;
• Replying to any SMS communication with "STOP" (or the equivalent opt-out instruction included in the message); or
• Contacting the 777h support team via in-platform live chat and requesting removal from marketing lists.

13.3 Withdrawal of marketing consent does not affect your ability to use the 777h platform, access games, or receive transactional communications (such as deposit confirmations, withdrawal notifications, and support responses). Transactional communications are not marketing and cannot be opted out of while your account is active.

13.4 777h does not share your contact details with third parties for their own marketing purposes under any circumstances.

14 Third-Party Links & Services

14.1 The 777h platform may contain references to third-party services — for example, game suppliers whose content is embedded within the platform lobby. While 777h takes care in selecting its partners, this Privacy Policy applies only to Personal Data processed by 777h and does not cover the data practices of third-party game suppliers, payment providers, or any other external entities.

14.2 Third-party game suppliers whose content is accessible through the 777h platform may independently process certain technical data — such as your session ID and game outcome data — to deliver their game service. The data practices of these suppliers are governed by their own privacy policies.

14.3 777h is not responsible for the privacy practices of any third party, including those accessible through the platform. We encourage you to review the privacy policies of any third-party service you interact with, including payment providers such as JazzCash and EasyPaisa.

15 Amendments to This Policy

15.1 777h reserves the right to amend, update, or replace this Privacy Policy at any time to reflect changes in platform operations, regulatory requirements, or data processing practices. Material changes to this Policy will be communicated to players via an in-platform notification.

15.2 The current version of this Privacy Policy, together with the date of last update, is always available on this page. The date displayed at the top of this Policy and in the sidebar constitutes the effective date of the current version.

15.3 Continued use of the 777h platform following the effective date of any amended Privacy Policy constitutes acceptance of the updated version. If you do not accept the amended Policy, you should cease using the platform and close your account.

15.4 Where amendments reduce the level of protection afforded to your Personal Data compared to the previous version of this Policy, 777h will seek fresh consent for the affected processing activities where consent is the applicable legal basis.

16 Contact & Privacy Complaints

16.1 If you have any questions about this Privacy Policy, wish to exercise any of your data protection rights, or have a concern about how 777h has handled your Personal Data, please contact the 777h support team via in-platform live chat. Our support team is available 24 hours a day, 7 days a week, and privacy-related requests are handled by our dedicated data protection team.

16.2 For formal written privacy complaints, you may submit your complaint to 777h via the support email address displayed on the platform. Formal complaints will receive a written response within 30 calendar days of receipt. 777h will acknowledge receipt of a formal complaint within five business days.

16.3 If you are dissatisfied with 777h's response to a privacy complaint, you have the right to raise the matter with the relevant supervisory authority or data protection regulator in your jurisdiction, or with the regulatory authority overseeing 777h's gaming licence.